Renewable Energy and Business The Case of Solarcity Essay

Renewable energy and business Renewable energy and business are closely related. There are many countries in the world producing electricity from renewable energy sources and using it in the intermediary way. This intermediary chain is private business. Everyone knows the fact that business works better when it belongs to private sector and not to the government. In this section, we focus on renewable energy and business. We analyze several renewable energy companies and research how business can influence the renewable energy market. SolarCity is an American provider of energy services to homeowners, businesses, and government/non-profit organizations. Moreover, this company has very an interesting and dignified mission. SolarCity’s†¦show more content†¦Elon Musk said that governments should stop buying electricity, which is produced from unsustainable resources. He said: â€Å"There will be bit of a hardship for them. But we have no choice. We have to decide if we’re going to have clean, sustainable energy or not and if we decide want good future...and the only good future is one with [clean] energy.† Elon Musk believes that renewable energy business is a great niche for those who think about good perspectives. Conclusion All energy sources have an impact on the environment. Concerns about the greenhouse effect and global warming, air pollution, and energy security have led to increasing interest and more development in renewable energy sources such as solar, wind, geothermal, and hydrogen. All in all, our generation must start reducing fossil energy production and put efforts to increase the share of renewable energy. In this literature review, there are many answers related to renewable energy topic. Moreover, there is some information on what types of renewable energy production are the most popular in the world and their weak and strong points. In Renewable energy in different countries chapter, you can examine dissimilarities between renewable energy policy in Russian and China, or the USA and Denmark. Like every nowadays invention, this source of energy has also some negative aspects. WeShow MoreRelatedMarketing Analysis : Marketing Strategy Essay1445 Words   |  6 PagesAn interesting aspect is represented by promotion. In the solar Industry a great part of the promotion effort lies in the downstream, and this is where SolarCity put a greater effort: on the 2,510 employees (2012), 661 work in sales and marketing and 248 work in customer care (SolarCity, â€Å"SolarCity annual report 2013†, SolarCity, 2013). SolarCity promotion relies mainly on a well-trained direct sales force used for what the founder calls in-house sales. The direct-sale force is backed up by a callRead MoreSolar Installation Firms2778 Words   |  11 PagesINTRODUCTION People, Profit, planet are the three focuses of sustainable business. 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